Book Advertisement - Hard Lessons Learned: Social Media Marketing

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    Using Connect Explore to Target Interests on Facebook Ads

    Breanne Liebmann - 3652 Article rating: 5.0

    Recently, we took a look at diving deeper into Facebook’s ad capabilities. When you start spending money every day on Facebook advertising, you want to be sure that your money is being spent in the most productive and lucrative ways. Interest targeting allows you to place your ads further in front of the people that care about the types of products or services that you are selling. This is when we came across the product Connect Explore. It is a software tool created by Wilco de Kreij. This targeting software tool runs off the Facebook API and claims to uncover hidden interests that various other tools can’t access as well as eliminating the need for split testing entirely.

    Working from Home: Increase Productivity

    Breanne Liebmann - 4808 Article rating: No rating

    Working from home creates its own set of unique challenges. For as many years as we’ve worked from home, when we find products, programs or services that can help increase productivity –we feel the need to share. We’d like to introduce a company called PureOptics LED by BLACK+DECKER.  They offer high quality, intuitive LED light fixtures and devices that can help streamline your business.


    5 Twitter Lessons I Learned from Gary Vaynerchuk

    Breanne Liebmann - 4909 Article rating: No rating

    As marketers, we are constantly looking for new ways to learn. The industry is in constant motion. New tech developments, fresh platforms, and an ever changing audience are just a few factors that can make maneuvering the world of online marketing more difficult.  Platforms like Twitter are a critical asset to marketers and businesses alike. While looking to improve our strategy, we decided to take a look at a few experts in the field that are completely owning it right now –this is how we started following Gary Vee.

    3 Lessons Learned from Black Friday, Small Business Saturday and Cyber Monday

    Breanne Liebmann - 3487 Article rating: No rating

    ​The massive whirlwind that was the biggest shopping weekend of the year has just passed. This year, we participated in sales for all three of the big days. Black Friday, Small Business Saturday and Cyber Monday all took place within four days and, while we thought we were prepared, there were a few things that we learned to take with us heading into next year.


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    Book Advertisement - Hard Lessons Learned: Social Media Marketing - Buy Now - $9.99

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