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    Management Tools are Required to be a Successful Consultant

    James Nagy - 3209 Article rating: No rating

    As consultants, we are professionals who use knowledge, expertise and processes to deliver significant change and improvement for our clients. Consulting is more than giving advice. It’s plan, action and execution. Like any trade, there are challenges. Balancing multiple different clients and projects, traveling for work, meeting deadlines and executing plans are all part of the job description. This is why, in order to be a successful consultant, management tools are required.
     

    Working as a Consultant: "They" vs "We" in Talking to the Customer’s Customer

    James Nagy - 3891 Article rating: No rating

    ​In our last article, we shared the importance of distinguishing between “I” and “We” when consulting for a company.  When you’re speaking to your customer/client, you want to be sure to use “you”.  Why?  In a nutshell, it’s not your company, it’s not your business, and it’s not your end goal.  So, in those situations, it is important to say “you”.  “You” should be focused on this because, at the end of the day, “you” do need to do this stuff not “me”.  This is not my company, it is yours. Now that we’re wrapped up in pronouns, what about when you talk to the customer’s customer as a consultant?

    Marketing for Startups

    James Nagy - 8946 Article rating: No rating

    If you build it they will come... Hopefully.  There are so many start ups right now on and off the internet.  Now that you've developed this great company, how are you going to get the word out to potential clients and customers?  Being a start up, you probably don't have a ton of money to throw at the marketing side of your business.  What's cheap and relatively painless? Social media! But -where to start?  And -where do you get the most bang for your buck?


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