Book Advertisement - Hard Lessons Learned: Social Media Marketing

  1. Consulting
  2. Management
  3. Marketing
  4. Development
    Previous Next
  5. Design

    No content

    A problem occurred while loading content.

    Previous Next
  6. Industry
    • All
    • Automotive
    • Pharmaceutical
    • Technology
      Previous Next
    1. Services
    User Menu Search
    Phase 3: Custom Application Development
    James Nagy
    / Categories: Development

    Phase 3: Custom Application Development

    Let’s finish up our look into how custom applications are built. You can find the first two sections here and here. We’ll finish up this series with the last few steps: Alpha Release, Beta Release, Production Release, and Iterate.

    8. Alpha Release:

    Phew, you find yourself ready for some outside / real world experience. You are moving forward, let's get some time behind the application see how it handles. An alpha release means that all major features and functions are in place, although there may be some minor things that are stubbed out and not functional yet. It has been thoroughly tested internally and now needs to see the light of day in some real world examples. Iterations here can help fix reported issues and continue to add minor features and functionality until you are ready for Beta. This is a small / limited control group of people / customers.

    9. Beta Release:

    You are all in at this point. All features are developed, all functions are reported to work, so let's take this thing for a spin and see what it can do. This should be something that could be quickly turned into a production version once the feedback has come in. This is a larger / somewhat uncontrolled group of people / customers. You want to keep it manageable, but you want to allow enough usage in a variety of environments to ensure that everything is ready for production. Don't be afraid to fix bugs at this stage, but do try to refrain from introducing any new features or functionality, no matter how good an idea it may be at this stage. You goal is to release what you have into production, so don't be seduced into trying to take on something more.

    10. Production Release:

    We've polished the chrome, it is now time to let the world have it. You made it, version 1.0 of your awesome idea. Do you remember that day of Inspiration way back when? Well, rejoice, you have taken your idea from concept to product and this is not an easy path. Once your product is released your job turns to monitoring and maintenance. Gather feedback and learn all there is about how people are using your product.

    11. Iterate

    Measure success, measure usage, measure desired features, heck measure everything and put together a list of features for the next release. Squish major bugs in the current release as quickly as possible to keep it usable, but plan for new features and functions upcoming releases. Major release numbers are for major new pieces of functionality. Minor release numbers are for small new features and functionality. Dot releases are for bug and stability releases.

    Now that you’ve learned the entire process you can determine whether or not you will need help working through this progression. Find out how J&S Tech Designs can engage with your organization and take an idea or concept and get a product to market. J&S can help with all stages of the process from beginning to end.

    4196 Rate this article:
    No rating

    Hi, we need your voice and feedback, please comment below and engage with us. Let us know if you agree, disagree or think we missed something important. If you are reading this and found the article above interesting or valuable, please share it with your friends and coworkers. Just click a share button above on your favorite social media channel to easily share this information. Thank you for your help!

    blog comments powered by Disqus
    James Nagy

    James NagyJames Nagy

    Looking for a business consultant, how can I help? As Co-Founder and Managing Partner of J&S Tech Designs, I have three decades of experience and expertise to share with you and help your business, product, or idea thrive.

    Other posts by James Nagy
    Contact author Full biography

    Full biography

    As a strategic leader and entrepreneur, James Nagy has a record of generating growth by leveraging the latest technologies to drive sales, marketing, product development, and profitability. He is known for identifying and capitalizing on market trends, developing effective tactics for implementation, enhancing operating performance, and serving as a trusted advisor and business partner. Skilled at working across operations, James builds strong, cross-functional relationships and communicates complex technical information to diverse internal and external stakeholders.

    A big picture visionary, James identifies and reacts to market trends, providing disruptive strategies that go beyond IT to include sales, marketing, and product portfolio management. Building on his experience as Director of Software Development with premier companies Midas International Corporation and SXC Health Solutions, Inc., James launched two successful consulting companies, Sprocket Websites Inc. and J&S Tech Designs. As the Managing Director, he provides innovative solutions to clients in small- and mid-cap companies.

    When he is not advising other business leaders, James lends his expertise to a variety of organizations. He is a Founding Member & Committee Member of the Greater Conejo Valley Chamber of Commerce; he serves on multiple teams and committees for the Naperville Area Chamber of Commerce; he is a Founding Member of the Chicago Area DNN User Group, and he serves on the Board of Directors of the New West Symphony. In his free time, James enjoys Sci-Fi, coin collecting, traveling and wine tasting.


    Contact author


    Recommended Products & Services

    No content

    A problem occurred while loading content.

    Popular in Development

    No content

    A problem occurred while loading content.

    Previous Next

    Stay Informed!

    Every week we explore the latest in Business Consulting, Management, Development, Design & MORE! If you’re an entrepreneur, developer, business owner, consultant, or marketer be sure to subscribe today! Just one email per week, no SPAM.
    Terms Of UsePrivacy StatementCopyright © 2020 by J&S Tech Designs – Technology | Design | Innovation
    Back To Top